“Two packages to suit all needs”
Intelligence is the foundation of our business. With steadfastness and precision, we have been referencing over 9,000 products concepts a year for more than 20 years, and incorporating them into our XTCscan™ database according to a set of strict criteria.
XTC’s innovation intelligence activities are conducted in and include all possible channels: manufacturers, the trade press, distribution channels, websites and the major international trade shows. This invaluable intelligence data is gathered around the world by our network of innovation analysts.
For more information, click here
Innovation intelligence services
XTC offers two annual intelligence packages:
> XTC Access™
- Unlimited access to the XTCscan™ database,
- In option: receive your personal alerts thanks to the service XTC alert me!
> XTC Expert™
- Unlimited access to the XTCscan™ database
- Innovation analysis reports of your categories, drafted by an XTC consultant, just for you
- The annual reference, the World Innovation Panorama™
- One annual hosted Innovation Seminar
| Expertise XTC > Innovation reports > Health food study |
“Taking the pulse of the health food market”
2008 World Health Food Innovation Panorama
Worldwide, four out of ten innovations relate to health or fitness! This phenomenon needs to be described in detail and analyzed each year. Which innovations? Which new trends? Which new claims? Which ingredients to justify the claims?
By answering these questions, this report facilitates the work of the various players working in the field of food product innovation.
Its quantitative analysis of today’s product offering provides invaluable points of reference for those who want to compare it with the countless consumer studies that are conducted, and its qualitative approach provides marketers, researchers and developers with insight into innovation opportunities, with a particular focus on benefits to consumers, which are illustrated with recent examples.
Two assessments, one report
The active ingredients of this report are the result of a study that combined the methods and know-how of both XTC and ENZYME (www.enzyme.ca), North America’s leader in food, nutrition and health marketing.
Download the table of contents by clicking here
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Industry praise for XTC study
The international press was unanimous in its praise of XTC’s latest report.
Excerpt from the July 3, 2008, issue of French magazine LSA (Libre Service Actualités):
“For the first time ever, XTC has published a study on health and fitness innovations. It’s a rich source of information, one that dispels some of the preconceived ideas we have about these categories, which are experiencing astounding growth… It’s the result of a combined effort involving the company’s own XTCscan™ database, which catalogues and categorizes innovations from around the world, and the insight of ENZYME, a Canadian marketing agency specializing in nutrition-related issues. In short: a relevant analysis…”
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| Expertise XTC > Innovation reports > XTCscope |
“Everything you’ve ever wanted to know about private labels”
XTCscope™ of the Private Label Innovation
Did you know that 22% of food innovations launched in Europe last year were private labels?
Faced with this phenomenon, it is essential that you fully understand the nature of these evolving own brand innovations.
Every year, the XTCscope™ of the Private Label Innovation analyzes movements in trends and product innovations of private labels in Europe and North America.
Thanks to this annual study, XTC can meet the information needs of its manufacturer and distributor clients, given this constant growth phenomenon.
The XTCscope™ of the Private Label Innovation – which covers all food product segments and brands – analyzes private label innovations and their benefits, to reveal the strategic development< |
| Expertise XTC > Innovation reports > World innovation panorama |
“The key to understanding global innovation”
The World Innovation Panorama™
Each year, the World Innovation Panorama™ analyzes the major trends in food innovation worldwide.
Conducted by XTC’s specialists, this study is based on observations and analyzes of innovative products, claims and drivers used by the world’s manufacturers.
This benchmark study has been used every year for over fifteen years by manufacturers and distributors the world over.
Available in hard copy, in English or in French ( PDF file)
Price:
Electronic report (PDF file): 1950€ ( VAT excl.)
Option hard copy: 100€ ( VAT excl.)
Option presentation: please contact us.
For more information, click here to contact us
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| Expertise XTC > Consuting > Food Innovation Lab |
"Food Innovation Lab: innovative and relevant concepts"
Food Innovation Lab is a XTC department dedicated to creative workshop animation and concept generation in food industry. Its role is to stimulate creativity to get innovative and relevant concepts.
Developed in partnership with Golden Links (consulting agency specialized in open innovation www.goldenlinks.fr/ang/ ), Food Innovation Lab method is based on two principles:
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| Expertise XTC > > Product searches |
“Looking for innovation? We’ll go to the ends of the earth for you!”
Product searches
Looking for products that meet specific criteria?
Looking for products to feed your brainstorming sessions?
Need to know more about a specific supermarket aisle located far from your home base?
XTC’s global correspondents can handle all your product-, document- and photo-gathering requests, not to mention store-aisle analyses.
For more information, contact us |
| Expertise XTC > Seminars > Innovation Seminar |
“Boost your company’s innovation factor”
Innovation seminars
Hosted by an XTC consultant, our half- or full-day Innovation Seminars can be presented at your offices or any other meeting facilities.
Each Innovation Seminar provides an up-close-and-personal encounter between XTC specialists and your Marketing and R&D teams, and offers countless benefits, including opportunities to foster a culture of innovation within your company, the latest on all innovations and key trends affecting your markets and categories, as well as those that are related, and valuable knowledge about how to easily uncover potential leads for new product development.
For more information, contact@xtcworldinnovation.com
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| Expertise XTC > Trade show reports > Anuga / SIAL |
“Like being at the world’s biggest trade shows”
Trade show reports
Every year, XTC conducts a study of each of the world’s biggest trade shows:
> Foodex (Japan) in Tokyo for Asia
> Fancy Food Show (USA) for North America
> SIAL (France) or Anuga (Germany) for Europe
The resulting reports let you explore these trade shows as if you were there and to discover the world’s greatest food innovations as they happen. On request, XTC can also visit other major trade shows, such as SIAL in Shanghai or Montreal, Spain’s Alimentaria, and so on. Just ask, we’ll be there.
For more information, click here |
| Expertise XTC > Trade show reports > FMI USA |
“Like being at the world’s biggest trade shows”
Trade show reports
Every year, XTC conducts a study of each of the world’s biggest trade shows:
> Foodex (Japan) in Tokyo for Asia
> Fancy Food Show (USA) for North America
> SIAL (France) or Anuga (Germany) for Europe
The resulting reports let you explore these trade shows as if you were there and to discover the world’s greatest food innovations as they happen. On request, XTC can also visit other major trade shows, such as SIAL in Shanghai or Montreal, Spain’s Alimentaria, and so on. Just ask, we’ll be there.
For more information, contact us
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| Expertise XTC > Trade show reports > Foodex Japan |
“Like being at the world’s biggest trade shows”
Trade show reports
Every year, XTC conducts a study of each of the world’s biggest trade shows:
> Foodex (Japan) in Tokyo for Asia
> Fancy Food Show (USA) for North America
> SIAL (France) or Anuga (Germany) for Europe
The resulting reports let you explore these trade shows as if you were there and to discover the world’s greatest food innovations as they happen. On request, XTC can also visit other major trade shows, such as SIAL in Shanghai or Montreal, Spain’s Alimentaria, and so on. Just ask, we’ll be there.
For more information, contact us
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